"You Can Diagnose Everyone's Business but Your Own"

Five minutes with someone else's business and you can see exactly what's wrong. The positioning. The offer. The audience mismatch. You can name it clearly.

But your own business? Blurry. Stuck. Running the same way it did three years ago.

The irony is that the business was supposed to be the thing — the whole reason you went independent. Your own creative thing, on your own terms, without clients deciding what it becomes.

Somewhere along the way, that flipped. The structure you built to serve clients became the whole structure. There was nothing left over for you.

If you've been too close to your own business to see it clearly, you should probably be in this room. March 25 — From Problem Solver to Problem Owner. https://us02web.zoom.us/meeting/register/osFH5v5LRiypMC79NreYXg